Happy New Year & 2025 Review

This past year reminded us why the Wisconsin Faith and Freedom Coalition exists. Every day, we worked to defend values that strengthen families, protect children from woke ideology, and preserve the freedoms guaranteed by our Constitution—in real communities, with real people, through real work.

If you like what we’ve accomplished in our first two years—from turning out conservatives in 2024 to running the only Wisconsin efforts in 2025 that increased conservative Spring performance 7–10%, to policy papers adopted into legislation stopping ActBlue’s processing of unverified contributions—you can see why we hope you will take this last chance of 2025 to make a tax-deductible contribution:
Donate here

A full list of links to key accomplishments appears at the end of this post, so you can dive deeper into any story that catches your attention. If you are willing to chair our efforts in your county or to lead a coalition, email our Executive Director Chris O’Brien (cobrien@wisconsinffc.com) or our first Salt & Light event on January 29 at Souls Harbor Baptist Church (3800 S Howell Ave, Milwaukee, WI 53207; https://shbcmilwaukee.com/leadership) Also see the links at the bottom for public appearances by other team leaders such Holly Klucarich and Spencer LaVerde in addition team bios on them and others such as Alex Cucchiaro, the top Faith and Family canvasser in the United States in 2024..

A Wisconsin Work Ethic, Applied Nationally

WIFFC in our first two years showed we could operate like Wisconsin’s best businesses: disciplined, reliable, and results-oriented. When a job requires grit and follow-through, leaders from all around the country have called Wisconsinites, in our case in 2025 to gather petitions in California or to knock on doors in New England, Minnesota and heavily in the coming months in Alabama and Texas. That approach shaped everything we did:

Get the work done in Wisconsin.
In between WI projects get our teams out to build on best practices where the mission needs them.
Bring excellence.
Return stronger for the next Wisconsin project.

I realized this firsthand in 2022 when I was reading up on the company of the great candidate Tim Michels who pulled me back into politics after an 8-year hiatus. It was then that I understood and wanted to copy the Michels Corporation model of sending Wisconsinites to tackle projects like building subways in New York or energy pipelines in Canada. When the stakes are high, they don’t just talk—they coordinate, problem-solve, and deliver. That same discipline drives WIFFC’s public policy work, grassroots engagement, and citizen mobilization.

WIFFC teams poured themselves into Wisconsin policy battles and community outreach. When opportunities arose elsewhere, our teams delivered unprecedented results like breaking a turnout record that had stood since the 1915 Los Angeles Mayors race but was broken in rural Cullman Alabama.

Defending Parental Rights and Protecting Kids

Back in Wisconsin, our teams advocated for policies to protect girls’ sports, stop woke ideologies in classrooms, stop foreign money from flooding into our elections, strengthen parental authority, and expand school choice. These weren’t abstract talking points—they were policy priorities affecting real children and families. We helped lawmakers understand voter sentiment and empowered ordinary Wisconsinites to make their voices heard.

Standing for Life in Law and Practice

Life policy intensified nationwide, and WIFFC partnered with allies to ensure pro-life leadership did not retreat under pressure. Our approach was clear, morally grounded, and practical: protect life, support families, and build a culture where choosing life is supported—not punished.

Building the Ground Game Others Talk About

If 2025 proved anything, it’s that ground game still wins. WIFFC didn’t just analyze policy—we organized citizens: knocking doors, building relationships, speaking at events, taking media interviews, registering voters, and attending community events. This disciplined work, done year-round, allowed us to impact multiple states repeatedly.

Our first Salt & Light event of 2026 will build on Faith and Freedom successes as we learn from the Faith and Freedom Coalition Chapters that have built these events in Georgia, North Carolina, and Iowa, connecting people’s values to civic action without partisanship or pressure. This foundation sets the stage for Wisconsin’s largest voter registration initiative in years, built on trusted relationships and real-world presence—not slogans..

Wisconsin Roots — National Reach

WIFFC’s work in 2025 didn’t stay in Wisconsin. When other states needed help building citizen infrastructure, message discipline, or grassroots capacity, they called Wisconsin – and we enabled our great team members to take leave from WIFFC pay and duties to be funded by other organizations including the separately funded Freedom and Family Action we formed to also conduct Wisconsin lobbying. Our teams gathered signatures in California, provided strategy and door-to-door canvassing teams that will continue to hit 10s of thousands of doors in Texas and Alabama in the coming months, and energized voters and organizations in New England. Everywhere we went, we brought Wisconsin values: humility, competence, reliability, faith, and a willingness to get the job done.

With the announcement of our new Executive Director Chris O’Brien, who also refers to himself as a converted Cheesehead after running Connecticut Right to Life years ago, our Southern turned Wisconsinite President John Pudner’s adage that “if you combined the efficiency of the northeast and the friendliness of the South, you get the Wisconsin worker.”

Just like Michels Corporation employees who leave home to tackle projects elsewhere—then return stronger—our Wisconsinites bring new skills and experience back to advance our mission in Wisconsin.

Leadership, Trust, and Credibility

WIFFC earned something rare in today’s political climate: trust.

In legislative offices, by being fact-grounded and solutions-oriented.
In churches, by respecting their mission while helping congregants live their faith publicly.
Among donors, by doing what we promise.
Among families, by standing with them.

This credibility isn’t branding. It’s earned through consistent work, discipline, and integrity.

Looking Forward — Why 2026 Will Be Bigger, Harder, and More Important

If 2025 was about proving who we are, 2026 is about execution on an even larger scale. Policy stakes will be higher, cultural battles sharper, and the demand for morally grounded leadership greater. We are preparing for:

Wisconsin’s largest faith-based voter registration push ever.
Continued leadership on education freedom and parental rights.
Defense of life and conscience in law and culture.
Expansion of grassroots capacity across Wisconsin.
Strategic engagement beyond state borders.

Preparation matters—but only if it’s sustained. That’s why donor support and volunteers willing to chair counties or take on a specific role in your county or region such as church outreach, sportsmen, small businesses, veterans, law enforcement or other core conservative groups are key..

A Final Word — Gratitude, Resolve, and a Needed Invitation

Everything reflected in this Year-in-Review happened because people believed, prayed, worked, and invested in this mission. We are profoundly grateful.

The challenges ahead are real. The opportunities are real. And WIFFC has a responsibility to meet them faithfully.

If the work in these stories resonates with you, if you want to help ensure 2026 is strategic and not reactionary, then stand with us. Today is the final day to make a tax-deductible contribution for 2025:
Donate here

On behalf of everyone at WIFFC, thank you for standing with us and helping make 2025 a year of meaningful action, disciplined work, and real impact.

Links to Biggest 2025 Accomplishments and News

A full list of links to key accomplishments, referenced throughout the narrative above, appears here for deeper reading. The biggest highlight of 2025 was seeing how much more efficient our churches-doors-post cards program was at reaching and getting conservatives to the polls, confirmed again as our program was the only one in the state to show a 7% to 10% improvement even in Spring Elections, as reported by Restoration News, where conservatives have lost badly in Wisconsin.

Efficient Voter Outreach

Click here to read about WIFFC Presents Agenda and Pilot Project 10-point Shift, which also laid out WIFFC’s top issues: allowing Wisconsinites to vote to stop 2nd and 3rd term abortions, protecting women’s sports from men claiming to be women, enforcing immigration laws, and protecting Voter ID laws.
Click here to read about $342,245 to Deliver to 402,000 Voters, illustrating WIFFC’s cost efficiency: $0.85 per voter reached versus $5.50 for other approaches.

Public Appearances and Field Operations

Click here to read about Holly Klucarich, who is on-site for WIFFC’s field operations.
Click here to read about Klucarich Speaking and Organizing CD7 Distribution Centers, which expanded field operations in Wisconsin’s 7th Congressional District.
Click here to read Part 1: Reaching the Forgotten Voter – Spencer LaVerde in WI-03, with details on outreach to historically underrepresented voters.
Click here to read about taking on projects in other states with Pudner, joking whether Pudner was a Yankee while helping efforts outside Wisconsin.
Click here to read about Myrex, Doors-Churches Program Matching a 1915 Los Angeles Record.
Click here to read about meetings with one of the greatest family owned businesses – based in Alabama.
Click here to read about Expanding Impact Beyond the TX–WI Border, reflecting Freedom & Family Action’s growth five years after Trump’s retweet of our exclusive story.
Click here to read about Pudner launching door-knocking campaigns across New England, including a New Hampshire cruise with local leaders.

ActBlue and Election Integrity

Click here to read about Assembly Passage 55–42!, making Wisconsin the first state to advance real safeguards against foreign-linked online donations.
Click here to read our reply to a misreading of the ActBlue bill.
Click here to read about the Committee passing the Landmark ActBlue Bill, a historic win for election integrity.
Click here to read the Radio Transcript on the Debut of Freedom and Family Action.
Click here to read about Congressman Steil Memorial Day Quote and Trump Swing.
Click here to read about Congressman Wied supporting ActBlue Investigation at his 49th Birthday.